Vibram has been the title sponsor of the Vibram HK100 since the event’s inception in 2011 and this year, we engaged Fast Track Hong Kong to help us market and activate our involvement with Hong Kong’s original individual 100km trail race. We were impressed by their professionalism, quickness in response and knowledge in ultra-marathons, which is still a niche discipline within outdoors & running. Following a successful campaign, which included a 50+ participant official course recce, a media luncheon that resulted in media exposure across main print channels in Hong Kong with correct Vibram messaging and an interactive digital campaign through our Facebook page, we are pleased to say that Fast Track has delivered over and above our objectives.


– George Liu, Marketing Manager, Vibram China

 

Vibram HK100

_

OTHER CLIENTS

  • HSBC: Hong Kong Sevens

  • GFI Hong Kong Football Club Rugby 10s

  • The Ballantine's Championship, Korea

  • The ShuiOn Land China Golf Challenge

  • Extreme Sailing Series Asia

  • Venetian Macau Open

  • Second Harvest